Steve Odongo | Kichaka Tours and Travel

UNWTO REBRANDS TO UN TOURISM

UN WORLD TOURISM ORGANIZATION REBRANDS TO UN TOURISM The World Tourism Organization (UNWTO) has embarked on a substantial rebranding initiative, now operating under the name UN Tourism. This strategic transition goes beyond simply adopting a fresh visual identity; it also reaffirms the Organization's prestigious position as the specialized agency of the United Nations dedicated to tourism, underscoring its role as a global leader in promoting sustainable tourism development. By embracing this new brand, UN Tourism highlights its unwavering commitment to ensuring that both “people and planet” remain at the forefront of its initiatives. This emphasis reinforces an ethos that prioritizes not only social equity but also economic transformation across diverse communities. The rebranding process necessitated more than just changing the name from UNWTO to UN Tourism; it involved meticulously crafting a new brand narrative that aligns seamlessly with the core mission and overarching priorities of UN Tourism. This narrative encapsulates three pivotal messages that serve to guide its strategic objectives: first, it portrays the United Nations as a global altruistic organization devoted to humanitarian efforts aimed at improving lives worldwide; second, it emphasizes the importance of fostering connections among individuals from diverse cultures and geographical backgrounds; and third, it promotes a proactive stance regarding movement within international tourism dynamics—highlighting adaptability in an ever-evolving landscape. A central tenet of UN Tourism's mission is enhancing human well-being while simultaneously safeguarding our natural environment for future generations. In addition to addressing these pressing concerns, UN Tourism aims to stimulate economic growth through sustainable practices and foster international harmony among nations—a holistic vision that constitutes the foundation of its operational philosophy. By moving away from acronyms that may obscure meaning for some audiences, UN Tourism adopts an approachable demeanor intended to resonate widely with stakeholders across various sectors involved in or impacted by tourism.

UN WORLD TOURISM ORGANIZATION REBRANDS TO UN TOURISM The World Tourism Organization (UNWTO) has embarked on a substantial rebranding initiative, now operating under the name UN Tourism. This strategic transition goes beyond simply adopting a fresh visual identity; it also reaffirms the Organization’s prestigious position as the specialized agency of the United Nations dedicated to

How to Spend a Layover in Nairobi’s Jomo Kenyatta International Airport

When you find yourself traveling from one destination to another, it is often the case that connecting flights cannot be avoided. A layover refers to the period during which you take a flight from one place to another, with a stop in between. If your itinerary includes a lengthy wait between these connecting flights, you

Kenya SGR Train

The SGR train represents a monumental and modern rail project that has been boldly undertaken by the Kenyan government, marking a significant milestone in the country’s transportation infrastructure. It is fascinating to consider that, many years ago, long before Europeans ever set foot on the vibrant landscapes of Kenya, a Kalenjin prophet foretold an extraordinary

COAST BEACHES IN KENYA

Superb and breathtaking, the coastal beaches of Kenya truly stand out as some of the finest in all of Africa. Encompassing a picturesque landscape where sun, sand, and sea converge harmoniously, the Kenyan coast can be aptly summarised in just a few evocative words. Picture this: beautiful white sandy beaches stretching endlessly, fringed by graceful

FOCUS ON GREEN TOURISM

As stewards of the tourism industry, we must prioritise green tourism to safeguard the future of our natural sanctuaries. Consider what our cherished reserves and game parks might resemble a decade from now. The outlook is ours to shape—positively or negatively—based on how wisely we manage and conserve the resources entrusted to us. It is imperative that we commit ourselves to leaving these environments in a better state for future generations, emphasising sustainable practices at every step of our journey. In order to achieve sustainable tourism goals, stakeholders must adhere to specific eco-tourism principles. Eco-tourism, often referred to as green tourism, involves exploring delicate and unspoiled natural regions with minimal impact. This approach weaves together conservation, community involvement, cultural respect, and commercial viability into a harmonious tapestry. Recent trends indicate that many travellers are increasingly drawn towards socially and environmentally conscious products. This is especially true in eco-sensitive locales like Africa. Kenya has embraced a variety of eco-tourism practices aimed at preserving the environment while ensuring its enjoyment for future generations. Below are some key green tourism initiatives: * Prioritise investing in renewable energy sources such as solar power — an ideal choice for providing electricity and heating water efficiently. * In waste management—both solid and liquid—strategy encompasses several pioneering actions: engaging in responsible purchasing decisions, sorting waste materials for recycling or composting organic matter, creating artificial wetlands to treat wastewater before reintroducing it back into nature responsibly. * Water scarcity is a significant challenge, particularly in Kenya's semi-arid regions, and addressing it demands innovative solutions. Accommodation facilities should be dedicated to promoting sustainable practices in lodges and camps. Simple yet impactful initiatives should be introduced to conserve water resources. Guests are encouraged to be mindful of their consumption, with water pumping limited to specific times—like post-game drive arrivals—while low-pressure

As stewards of the tourism industry, we must prioritise green tourism to safeguard the future of our natural sanctuaries. Consider what our cherished reserves and game parks might resemble a decade from now. The outlook is ours to shape—positively or negatively—based on how wisely we manage and conserve the resources entrusted to us. It is

Train Time Table And Cost

Madaraka Train Time Table And Cost Currently, there are three departures every day to and from Mombasa. The two main stations in Nairobi and Mombasa are the Nairobi terminus located in the Syokimau area of Nairobi County which is 20 kilometers from the city center. Mombasa Terminus is located in the Miritini area of Mombasa

KENYA PRIVATE AND CUSTOMIZED SAFARI

A "private safari" offers a magical experience with an exclusive vehicle, personal driver, and guide dedicated solely to you and your party. Imagine exploring the stunning African wilderness, surrounded by wildlife in complete privacy. This arrangement allows for flexibility in your itinerary and tailored comfort. Every moment is customized—whether capturing a sunset photo of an elephant or enjoying a vibrant watering hole. Personalized service enhances your adventure, enabling spontaneous detours or leisurely breaks under a baobab tree, creating lasting memories without distractions in an experience designed just for you! GROUP SAFARI A group tour offers an exciting adventure that unites diverse individuals with shared interests. The vibrant atmosphere arises from unique perspectives and stories as participants explore new destinations. However, group tours come with challenges that can dampen the experience. A key disadvantage is the rigid itinerary, which, while ensuring key attractions are visited, stifles spontaneity and personal exploration. For instance, you might encounter a breathtaking sunset over an African savanna but must leave to adhere to the schedule. Additionally, differing opinions within the group can lead to conflicts about activities or accommodations, complicating what could be a harmonious journey. Logistical challenges also arise in contexts like safari trips, where participants stay in different lodges across vast landscapes. Coordinating pickups and drop-offs consumes valuable time that could otherwise be spent on thrilling game drives. PRIVATE SAFARI Imagine embarking on a customised safari, a remarkable travel experience meticulously crafted just for you. This unique journey is an independent travel plan that revolves around your preferences and aspirations, incorporating significant input from you to ensure it perfectly suits your individual needs and desires. This type of travel encompasses a variety of luxurious features, including private transfers that whisk you away in comfort, hotel selections that reflect your tastes—whether you prefer opulent lodges

A “private safari” offers a magical experience with an exclusive vehicle, personal driver, and guide dedicated solely to you and your party. Imagine exploring the stunning African wilderness, surrounded by wildlife in complete privacy. This arrangement allows for flexibility in your itinerary and tailored comfort. Every moment is customized—whether capturing a sunset photo of an

WHY YOU SHOULD VISIT KENYA

Why you should visit Kenya summarizes the reasons which will make you visit our beautiful country. Kenya is regarded as the birthplace of safari. It is a multi-experiential destination. Within its borders, visitors will find savannahs rich in game and birdlife. There is also timeless cultures that remain unchanged by the modern world. Pristine beaches, coral

BIRDING TOURS IN KENYA

Birding tours in Kenya offer an extraordinary chance to witness its diverse bird species. With stunning landscapes from savannahs to wetlands, Kenya is a premier destination for birdwatchers and nature enthusiasts. The country features excellent hotspots for various birding experiences, immersing visitors in vibrant avian life. Renowned as one of Africa’s most visited countries, Kenya

THE DIFFERENCES BETWEEN THE BLACK AND WHITE RHINOS

Rhinos are the second largest land mammals in the world, surpassed only by the elephant in its bulk and weight. There are two species of African Rhinos and they are distinct in their own way, the White and the Black Rhino. Their names have nothing to do with the color of their skin. They’re

Author: Steve Odongo